Social media agency RIOT and digital marketing technology company Kenshoo have joined forces by way of a strategic partnership in Brazil.
Not only are startup fairy tales inaccurate, but they prove detrimental to the ecosystem as a whole, breeding unrealistic growth expectations and failure.
Reports on social media giants Facebook and Twitter usage reveal we may think a lot more alike than we would imagine.
Looking ahead to 2014, a review of the biggest trends and most relevant data in social media in 2013.
Startups absolutely cannot afford to offer bad customer service – their finances and brand will suffer.
By 2017, Latin America’s social network community will be another 100-million strong. This, according to a report on the region’s social media trends.
A look at retargeting, Facebook Exchange, and how to get convert consumers who have already demonstrated a real interest in a product or brand.
Online video is the way to reach Latin American audiences. In August, 95% of Argentina’s internet population watched a video, and Brazilian viewers watched 166...
This week is starting out strong for investments in Brazil. Both ViaConvo and Vitrina made announcements on Monday in the funding arena.
For the founders Argentine startup Fligoo, whether to go global has never been a question.
Didn’t get your fix of PulsoSocial last week? Not to worry! Find below the top stories out of Latin America tech and entrepreneurship from over the past seven...
We’re a pretty digitally dependent lot. But as more and more aspects of our lives shift into the virtual world, it’s nice to have some things in the real...
Social, social, social. It’s on the tips of the tongues of everyone in the tech world today, and last week’s Red Innova in Buenos Aires was no exception. One...
Colab was announced the winner of the AppMyCity competition at the 2013 New Cities Summit yesterday in São Paulo.
ZupCat is the product of a path that started in 2007 with Mindset Studio, a project centered on developing software and offering consulting services to clients...