Eight Startups to Make the Case for Investment at 21212 Investor Day

On Monday, June 24th, 21212 Digital Accelerator will host the fourth edition of the 21212 Investor Day – this time, in São Paulo. Eight startups from the 21212 portfolio, most in the early stage and a few that are more advanced, will pitch their products.

Approximately 200 national and international investors are expected to attend the event, including seed funds, VCs and angel investors. Redpoint e.Ventures, Performa Investimentos and Initial Capital are among the investment entities confirmed.

Having accelerated 25 digital startups to date, 21212 hosts Investor Day as the culmination of its work. Each of its companies undergoes an acceleration process of between four and eight months, receiving support through financing (US$50,000), mentoring and essential services (worth US$250,000). Marcelo Sales, General Partner at 21212, described the process:

Our business model combines the expertise of the U.S. market with the outstanding performance of the Brazilian market. We have evaluated hundreds of companies, selecting only the most promising and scalable for our acceleration program.

21212 Investor Day is sponsored by Amazon Web Services and Movile and has been organized in partnership with Anjos do Brasil and Insper.

Here’s who’ll be pitching:

  • eStoks, a marketplace for buying and selling surplus assets from completed construction sites and projects to contractors, businesses and individual consumers. When we originally met the startup, it was going by the name Bidcorp.
  • GoBooks, a textbook rental platform for students built in response to Brazil’s growing university population.
  • Memed, a web-based e-prescription service that includes a social collaboration tool for doctors. Starting with dermatology, the startup is poised to transform the health industry in Brazil.
  • Oficialize, a company built to address the complexities of creating a business in Brazil. A startup’s startup, Oficialize helps entrepreneurs maneuver Brazil’s legal system to incorporate their companies in the country.

June is shaping up to be a big month for Brazil’s accelerators. Not only is 21212 putting on an event, but Papaya Ventures also hosted its first Demo Day yesterday in Rio de Janeiro. And before the month comes to an end, Wayra’s Brazilian startups will pitch at the accelerator’s local Demo Day as well.