Four Startups Still in the Running in Buscapé Sua Ideia Vale Um Milhão Challenge

The end is in sight for the 2012 edition of the Buscapé Sua Ideia Vale Um Milhão challenge. The contest semi-finalists have been announced, and soon, one will join previous victors, MeuCarrinho, Urbanizo and Hotmart in the winners’ circle.

Of the 900 startups that applied to participate in this year’s contest, only four remain:


Based out of São Paulo, Cookietrail is a global package tracking platform that gathers information from various carriers in one single place. It also includes social features that allow users to share their experiences via Facebook.


Cuponeria is Brazil’s first free coupon platform – it allows businesses to purchase coupon packages and post discounts commission-free. The site currently has a reach of 600,000 users per month and over 150 partner companies.

Mapping My Money

Founded in the city of Natal, Mapping My Money is a social software for the management of group and personal finances. It is a practical and safe way for users to jointly handle budget issues and make financial decisions.


Winning Campus Party Recife project Pocketstore is a mobile commerce platform that allows merchants, shopkeepers and retailers to market and sell their products and services through mobile devices in just a matter of minutes.

The entrepreneurs behind the winning startup will be awarded US$150,000 as well as the opportunity to work alongside Buscapé in improving and expanding their business. Stay tuned to find out who comes out on top on Friday, December 7th, 2012.