RedMas Opens Offices in Chile and Mexico, Colombia and Brazil on the Horizon

RedMas, the digital advertising division of Cisneros Group, has opened offices in Chile and Mexico.

Enrique Sampson and Lorena Sánchez will manage RedMas’ operations in Mexico, and Maria Graciela Galleguilllos will head sales in Chile. Both subsidiaries will take action in markets in which RedMas already has a strong hold. Cisneros Group boasts 37% coverage in Mexico (an audience of 10.6 million unique users) and 67% coverage in Chile (3.8 million users).