Google+ and Twitter Give Facebook a Run for its Money in Latin America

With just under 60 million users, Brazil is Facebook’s second biggest market, falling over 100 million users behind the United States (logically) and coming in just ahead of third-place India. The penetration of the leading social media site in Brazil currently lies just under 30% and is on the rise, with 78% of the country’s online population having a presence on the site.

Looking good for Facebook, right? But it isn’t the only social media company gaining force south of the border.


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