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Alexandre Pinto on Culture, History and Heritage in the Digital Era

At last month’s AppCircus São Paulo, Just in Time Tourist (JiTT) was among the 10 finalist applications competing for a spot at the top. The app is a product of iClio, a Portugal-based company dedicated to the creation and publication of content related to history, heritage and culture. The company is one of many looking to capitalize on Brazil’s growth as an international destination for tourism and travel.

iClio is not new to the sector of history and culture – formerly known as Clio, its new name is representative of its digital shift. With company headquarters located in Portugal, it also boasts a presence on the ground in Brazil via a partnership with São Paulo game and app studio Roimaker.


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