Printi’s Florian Hagenbuch: «Our principal objective is to automate ordering»

Brazilian company Printi launched Tuesday, setting out to take on the offline competition with its online platform. Based on the Web2Print market concept, Printi offers over 6,000 products and is backed by investments by a number of major players in the entrepreneurial ecosystem.

Printi co-founder and CEO Florian Hagenbuch delved into the ins and outs of the company with us, giving us his perspective on the printing niche in the Brazilian market and idea of where Printi will be headed next.


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