Startups to Compete in 11 Categories at the Red Innova Challenge

share-pauta-challenge
At this month's Red Innova Buenos Aires, startups are invited to compete across 11 categories in the Red Innova Challenge.

Red Innova is headed back to Buenos Aires. On the 22nd and 23rd of May, one of Latin America’s top tech gatherings will take place in the Argentine capital for the second time, featuring keynote speeches, demos, networking opportunities and more.

The event will also feature the Red Innova Challenge, a platform for startups to showcase their projects and compete. And the clock is ticking for inscriptions – applications close this Saturday, May 10th.

The Red Innova Challenge seeks out the most promising, innovative startups in Latin America across a wide range of categories. Its main objective is to strengthen ties between digital entrepreneurs and big companies in search of innovation, talent, creativity and new ideas. Selected startups will present their projects to the Red Innova audience, including international investors, executives, journalists, industry references and potential clients. They will also be evaluated by a panel of expert judges.

The contest is a vast one, encompassing 11 different categories: e-commerce, mobile, travel and hospitality, mass consumption, banking and financial services, retail, media, entertainment, smart cities, social ventures and health. Pablo Larguia, founder and CEO of Red Innova, explained the reasoning behind such a broad approach:

At Red Innova, we are creating an “open innovation” philosophy, a place where big corporations can learn, share and connect with startups. We believe there are so many startups developing their businesses and solving problems in so many different industries that being so category specific helps big corporations to understand that there are specific startups doing innovative and disruptive business in their own categories or industries.

As mentioned, inscriptions are now open and will remain so through this Saturday, May 10th. Applicants will be evaluated through May 15th, and on the 16th of the month, a pre-selected set of finalists will be announced – five per category. Ultimately, only three startups from each category will be invited to compete and present at Red Innova Buenos Aires.

At the event, the selected teams will present and defend their ideas to the audience as well as the panel of judges. “Our judges come from different profiles, including investors, entrepreneurs, academics, governments, accelerators, technology, etc.,” Larguia explained. They will judge startups based on team, business model, value proposition, scalability, innovation, market size, presentation, achievements and much more.”

The winning startups will receive direct access to major brands and businesses in their respective categories as well as to investors from Argentina and abroad. Their projects will be broadcasted and promoted across all of Red Innova’s communications channels, and all of the 55 pre-selected finalists will receive two tickets to the Buenos Aires event, free of charge.

Those interested in participating in the Red Innova Challenge may learn more and apply here.

In the meantime, Larguia filled us in on what else attendees can expect at Red Innova Buenos Aires 2014:

They can expect the best disruptive content in digital innovation, lots of events, workshops, inspiring talks, startups at the Red Innova Challenge, the best curated audience, the best networking, and at the end of the day, a place to find new ideas, connect, share experiences and learn from peers.

You can also check out highlights from last year’s Red Innova Buenos Aires in the video below:

About the author

Emily Stewart

Originally from the United States. Degree in Comparative Literature & Society from Columbia University. Background in marketing and communications, including copywriting, translation, editing and content creation. Localization experience. Twitter @doblackshoe